Here’s my first entry into the Land of Never-Never, the World of Beauty Gurus. Interestingly, youtube is, this very day, even as we speak, conducting a seminar on becoming a beauty guru on youtube, teaching the fundamentals of page design, conversion, reaction, stickiness and, of course, closing sales on destination pages. It’s all about how to make money on the internet, and that’s the bottom line in this thoroughly wretched economy.

I know that it’s an unusual, possibly even frightening, prospect — having me as a beauty guru anywhere, let alone on youtube, where I’ve proven that I can garner millions of views for any video I want to put up there for big numbers. The fact is that I’m demonstrating that anyone, even I, Leslie-Ann Love, can become a beauty guru on youtube.

What’s the point? I hear you ask. I’ll explain: Continue reading →